Tag Archive | "New Ferrari"

Ferrari Build For Exclusivity


Luca di Montezemolo, the chairman of the Ferrari organisation, has announced that the company is selling too many vehicles. He is clearly concerned that his beautiful sports cars are becoming far too ubiquitous on the roads of the world and he is determined to put a stop to it.

This, of course, appears to fly in the face of any sort of business sense. In a world economy where many manufacturers are struggling to shift their products we have a car company deciding to cut production. It seems that they want to preserve that air of exclusivity that surrounds the name of Italy’s greatest car maker.

Ferrari’s are becoming highly prized in the burgeoning Chinese car market where there is a ready demand for supercars. Couple this with the more usual demand from Europe and the USA and the result is that the company have felt a pressure to meet demand. As a result, they built well over seven thousand cars in 2012 and the number is rising. The Ferrari board have decided that this won’t do at all and are determined not to make any more than 7000 cars this year.

Anyone with petrol in their veins yearns at some point in their life to own a Ferrari. Most will never succeed but they can at least take the opportunity to drive one of these cars at motor racing circuits around the country where the cars are available for driving experiences. In fact, for most people this would probably be enough. Having enough money to buy a Ferrari is one thing; having sufficient ongoing funds to run and maintain it is quite another.

Ferrari believe that they sell a dream. They see their cars as almost unobtainable objects of desire that are available only to a favoured few. And they want to keep it that way. There will be no bargain basement car dealing at Modena. In the paraphrased words of Signor di Montezemolo they don’t believe that they are selling luxury; they are, like all great artists, selling beauty and taste and looking at the cars this is an attitude that is hard to argue against.

Talking of expensive cars, have you noticed that Lord Sugar no longer uses a Rolls Royce Phantom on his TV show? This series it has changed to a RR Ghost which is about £100k cheaper than the former car. A sign of the times.

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The Gorgeous Ferrari FF Redefines The Hatchback


For the first time ever, it’s possible to use the words ‘Ferrari’ and ‘hatchback’ in the same sentence – the new Ferrari FF is a revolution on four wheels. It has the unmistakeable aura that you’ll recognise a mile off, bringing the essence of Ferrari together with a host of new features.

‘FF’ represents the theme of four throughout the model: the car seats up to four adults, runs in four-wheel drive, and offers a minimum of 450 litres of boot space. The two rear seats in the cabin aren’t just for show, and they fold down flat to make more room for luggage, shopping and sports equipment. As you’d expect from a luxury Ferrari, the full leather upholstery makes each drive that bit more relaxing. Drivers can also choose exclusive Ferrari upgrades and accessories to personalise their car.

There’s a breathtaking 6.3-litre V12 engine under the bonnet of the Ferrari FF, which produces both an envy-inspiring rumble and 615bhp. A dual-clutch seven-speed gearbox is fitted to match it, and both manual and automatic driving modes are available. The car reaches 60mph from a standstill in only 3.7 seconds, and has the potential to climb to 208mph.

Ferrari cars are legendary for their stunning looks and exceptional power – yet there’s an identical emphasis on passenger protection. By adding a range of reassuring security features, the manufacturer has tempered the model’s exciting appeal with safety befitting a road vehicle. The FF’s blistering performance is supported by advanced traction controls and anti-lock brakes. Should you be involved in a collision, the Ferrari deploys side impact airbags and seatbelt pretensioners to keep every passenger secure.

You can take the new Ferrari FF out for a spin from Helston Garages in Devon – give them a ring to experience this awe-inspiring car first hand. They’ll also provide full Ferrari FF specs, pictures and prices.

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bG9nZ2VyX0xvZ28uanBnIjtpOjI7czo3MzoiaHR0cDovL21vdG9yYmxvZ2dlci5jby51ay93cC1jb250ZW50L3dvb191cGxvYWRzLzMtTW90b3JfQmxvZ2dlcl9Mb2dvLnBuZyI7fTwvbGk+PGxpPjxzdHJvbmc+d29vX3ZpZGVvX2NhdGVnb3J5PC9zdHJvbmc+IC0gQXV0byBOZXdzPC9saT48L3VsPg==